Writings, ideas and insights on applied behavioral economics for business growth, better decision-making and behavior change.
NEWEST ARTICLES
20 years later…Matt’s Death is the best thing to happen to me…
How losing my brother helped me find the strength to change December 4, 2002 My older brother Matt’s forehead was on fire ...
London Marathon — 2:45 PR – Fastest Time but Worst Performance
On April 18th, I ran my 4th major marathon — the London Marathon. Although this was my fastest race, it was my ...
My 3rd Marathon — The Boston Marathon — Build Up & Race Recap
On April 18th I ran my third marathon — the Boston Marathon. Through a strong spring training cycle I hit a PR ...
2022 Boston Marathon Race Strategy Planning
On April 18, 2022 I ran the Boston Marathon. Below is the planning document I created to prepare mentally for ...
The Most Magical Day – July 31, 2021 – Our Hotel Bel Air Wedding
“Stop and embrace the day as much as possible” “Take it all in and appreciate it” …was the advice I ...
My 2nd Marathon — Berlin Marathon— New PR but missed my Goal – Here is my Breakdown…
This past September I ran my second marathon — the Berlin Marathon. Through a rigorous training cycle, hamstring setback, traveling and my ...