Writings, ideas and insights on applied behavioral economics for business growth, better decision-making and behavior change.
NEWEST ARTICLES
London Marathon — 2:45 PR – Fastest Time but Worst Performance
On April 18th, I ran my 4th major marathon — the London Marathon. Although this was my fastest race, it was my ...
My 3rd Marathon — The Boston Marathon — Build Up & Race Recap
On April 18th I ran my third marathon — the Boston Marathon. Through a strong spring training cycle I hit a PR ...
2022 Boston Marathon Race Strategy Planning
On April 18, 2022 I ran the Boston Marathon. Below is the planning document I created to prepare mentally for ...
The Most Magical Day – July 31, 2021 – Our Hotel Bel Air Wedding
“Stop and embrace the day as much as possible” “Take it all in and appreciate it” …was the advice I ...
My 2nd Marathon — Berlin Marathon— New PR but missed my Goal – Here is my Breakdown…
This past September I ran my second marathon — the Berlin Marathon. Through a rigorous training cycle, hamstring setback, traveling and my ...
Moving to New York City — 3 Year Personal Reflection
It was early 2020 and I looked outside — cars were driving, birds were chirping and life seemed perfect. I traveled to ...